Size Doesn't Matter!

Two hours southwest of Indianapolis, Indiana, in the small town of Jasper, Indiana, stands a two story brick building with a white banner near the top that quietly proclaims the name of the local newspaper: The Herald.

Established in 1895, The Herald  is one of only 300 independently-owned newspapers still being published in the United States. Its 11,300 circulation reaches 92 percent of all adults in rural Dubois County -- a remarkable audience penetration for any publication. 

So how does this small town paper continue to stay relevant for its community and survive the many challenges the newspaper industry has faced the last two decades? What makes The Herald consistently earn high honors for excellence on the national stage -- especially for photography? 

To find answers to these and other questions, I interviewed Dave Weatherwax, The Herald’s chief photographer and photo editor. 

Read the interview here: